As part of the Ryerson Global Innovation Challenge (RGIC), three teams of Ryerson students are taking an experiential learning trip to India to tour the local innovation ecosystem and learn more about their target market.
Here, Stefany Nieto (4th year, Business Management) describes some of the valuable business lessons her team has learned so far. Her team’s project aims to bring inexpensive water filtration systems to underserved rural communities in India.
The perspective of the others is often overlooked and forgotten; yet today, it was the perspective of seasoned industry professionals that made our day extremely valuable. Our day began with an adventure to Panjim, the capital of Goa. With countless people waiting outside the conference room, we were fortunate enough to have a sit-down meeting with Mr. Jose Manuel Noronha, the Chairman of the Goa State Pollution Control Board.
As we went around the table giving insight into who we are, what we do, and why we do it, Mr. Noronha was thoroughly impressed. He is a man of great experience with a background in business and engineering and is also the CEO of the Center for Incubation and Business Acceleration (CIBA) in Assagao.
Chairman Noronha provided us with feedback regarding our implementation strategy and connected us with potential partners. He understood the importance of water sanitation and education in rural communities and supported our initiatives. We left the meeting inspired by the advice of a seasoned professional. It was uplifting to see that the government has such compassion for far and close rural communities.
Moving forward, we met with the Chairman of the Education Board. This meeting was eye-opening. We learned that there are 35,000 students alone in one high school. We discussed how education is an essential instrument for human development and brainstormed ways to bring high-quality education to children who are currently not fortunate enough to receive it. Unlike what we previously thought, the issue isn’t that children cannot get to school, but rather that the public school system is over capacity. Which means that one of our original project’s main pain statements was backwards. This helped us pivot our project’s educational components to ensure that we would be able to provide the highest quality education in an efficient and viable manner.
Today we learned to pivot and conduct further primary research.
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