Tag: sports marketing

Raptors female broadcast team take part in Women in Sport Business Leadership Panel

In this Blog Post, Ellie Beadle (3rd-year Marketing Management student) and Maddy Harris (4th-year RTA Sport Media student) write about attending a virtual Women in Sport Business Leadership panel discussion ahead of the first all-female NBA broadcast. “To all the young girls that are currently watching this broadcast, we welcome you especially. …When we were…

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Sport Marketing During the Pandemic

Lucy Trepanier, second-year Graphic Communications Management student minoring in Marketing Management, and Hayden Godfrey, third-year Professional Communication student, share their impressions of the virtual MLSE panel discussion they attended for their Sport Marketing (MKT 829) class: For almost any sport media or sport marketing student in Toronto, Maple Leaf Sports and Entertainment (MLSE) represents the…

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TRSM at the MIT Sloan Sports Analytics Conference

By Greg Douglas (@gregdouglassail) As a two-time Olympian, sports have always been a huge part of my life. I’m now a 4th year TRSM Marketing Management student, so I’m ecstatic whenever sports and school intersect. Last week, I had the opportunity to attend the MIT Sloan Sports Analytics Conference with Ryerson Alum Igli Panariti and…

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Checking Out the Latest in Sports Innovation at the Dodgers Accelerator

My name is Greg Douglas (@gregdouglassail) and I’m a 4th year Marketing Management student at the Ted Rogers School of Business Management. I’m also a competitive sailor and two-time Olympian. I started at TRSM in September 2012 following the Olympic Games in London. I wasn’t able to participate in extracurricular activities at Ryerson while I…

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