Raptors female broadcast team take part in Women in Sport Business Leadership Panel

In this Blog Post, Ellie Beadle (3rd-year Marketing Management student) and Maddy Harris (4th-year RTA Sport Media student) write about attending a virtual Women in Sport Business Leadership panel discussion ahead of the first all-female NBA broadcast. “To all the young girls that are currently watching this broadcast, we welcome you especially. …When we were…

Sport Marketing During the Pandemic

Lucy Trepanier, second-year Graphic Communications Management student minoring in Marketing Management, and Hayden Godfrey, third-year Professional Communication student, share their impressions of the virtual MLSE panel discussion they attended for their Sport Marketing (MKT 829) class: For almost any sport media or sport marketing student in Toronto, Maple Leaf Sports and Entertainment (MLSE) represents the…

TRSM at the MIT Sloan Sports Analytics Conference

By Greg Douglas (@gregdouglassail) As a two-time Olympian, sports have always been a huge part of my life. I’m now a 4th year TRSM Marketing Management student, so I’m ecstatic whenever sports and school intersect. Last week, I had the opportunity to attend the MIT Sloan Sports Analytics Conference with Ryerson Alum Igli Panariti and…

Checking Out the Latest in Sports Innovation at the Dodgers Accelerator

My name is Greg Douglas (@gregdouglassail) and I’m a 4th year Marketing Management student at the Ted Rogers School of Business Management. I’m also a competitive sailor and two-time Olympian. I started at TRSM in September 2012 following the Olympic Games in London. I wasn’t able to participate in extracurricular activities at Ryerson while I…